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News & Insights


Vietnam e-commerce market fluctuates: More than 7,000 sellers "leave the market" in 1H/2025
The growth of the market takes place in the context of the number of sales houses with slightly decreased revenue. Specifically, the number of shops with revenue on the floors has decreased by more than 7,000
Jul 28


E-commerce in Vietnam: Freeship as a "core" service
No longer a seasonal marketing tool, free shipping is being upgraded by e-commerce platforms to become a default part of the shopping experience.
Jun 30


E-commerce in Q1/2025: TikTok Shop Grows Rapidly, Closes In on Shopee
E-commerce in Q1/2025: TikTok Shop Grows Rapidly, Closes In on Shopee
Apr 21


Chinese e-commerce giant fails in Vietnam
Temu, owned by Chinese e-commerce giant PDD Holdings, is considered one of the world’s fastest-growing e-commerce platforms
Dec 16, 2024


Vietnamese consumers spent 9.5 billion USD shopping on e-commerce platforms in the first 9 months of the year 2024
Revenue in the third quarter of 2024 contributed VND 84.75 trillion (37% of total e-commerce revenue in the first 9 months of the year)
Oct 25, 2024
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