Revenue growth reached 23%, while volume growth stood at 9%, indicating that the growth momentum of the beauty and personal care industry is driven not only by higher sales volume but also by an increase in value per order.

Central Retail’s Exit Signals Intensifying Competition in Vietnam’s Consumer Electronics Retail Market Central Retail’s withdrawal underscores the mounting competitive pressure in Vietnam’s consumer electronics retail sector, as Dien May Xanh continues to consolidate its overwhelming market dominance. In late 2025, Vietnam’s electronics retail market was taken by surprise when Thailand’s Central Retail announced the divestment of its entire investment in NKT New Technology De

over 75 percent of consumers are expected to continue to maintain or increase spending in the next six months, despite high inflation.